STRASSBURGER develops denim from the yarn stage to ensure you enjoy vintage style slub and vertical fades. By creating our exclusive threads from scratch we deliver richly textured denim with distinct weights and natural unevenness shaped into final jeans.
I’m incredibly proud that my comrades at Nozawa-gumi have launched a jeans brand bearing my name. Strassburger jeans are exceptional, packed with Japan’s renowned denim-making expertise, leveraging the 150 years of skill and experience Nozawa-gumi has cultivated.
STRASSBURGER&CO.
Strasburger jeans use indigo-dyed warp yarns and brown cotton weft yarns, creating denim with a rugged, vintage-inspired look. As the jeans fade, the brown threads subtly emerge, offering a warm, earthy patina that can’t be replicated with plain white yarns.
“Engraving our own name with the hands that built masterworks in the shadows.” STRASSBURGER & Co. is a jeaning work brand fully launched in 2025 by Nosawa & Co. Ltd. which has run the textile trade for 150 years and manufactured for national jeans brands since the dawn of Japanese denim in the 1970s.
We have long handled jeans manufacturing for numerous domestic and international brands. These very jeans were born from our desire to deliver our own vision by leveraging that wealth of accumulated experience and technical skill.
The name STRASSBURGER & Co. carries our deep respect for the American textile company Strassburger and Company along with its founder Mr. Strassburger who shared a long history with Nosawa over our 150 year legacy.
Japan’s first exclusive denim spinning machine built over 50 years ago
We roll out jeans utilizing JUMBO denim born from the iconic Jumbo spinning machine which winds more than five times the volume of standard spinning bobbins and was developed in the 1970s as Japan’s first exclusive denim spinning machinery
This Jumbo Spinning Machine can craft that natural uneven slub texture which remains nearly impossible to replicate with modern spinning equipment
STRASSBURGER & Co. is a jeaning work brand launched in 2025 by Nosawa & Co. Ltd. which has run the textile trade for 150 years and manufactured jeans since the 1970s dawn of domestic denim production.
The name STRASSBURGER & Co. carries our deep respect for the American textile company Strassburger and Company along with its founder Mr. Strassburger who shared a long historic journey with Nosawa.